The Atlantic – Sponsored Blog
In June 2013 I got the incredible opportunity to attend the Aspen Ideas Festival. This was my fourth blogging gig for The Atlantic, but the previous three had been from my home base in DC. I jumped at the opportunity to go to Aspen, where I blogged and tweeted about the energy track as part of an integrated marketing project sponsored by Shell, writing a total of 10 blog posts. My favorite post from the series captures the “Aspenness” of the whole experience, and is accompanied by a photo I took at Maroon Lake: Aspen Provides Panoramic View of Energy Issues. Unlike two of my past blogging gigs for The Atlantic, I did not have a byline for the posts on this project — but I think my voice really comes through on this particular post. If the link is no longer working (sponsored blogs do not persist on the TheAtlantic.com indefinitely) then you can view the post as a PDF.